Administrative Science Quarterly · 1989 · 23 citations · 0 references
BusinessStrategic ManagementStrategyBusiness StrategyCorporate StrategyGlobal StrategyGlobal Competitive StrategyGlobal Corporate StrategyInternational Competitive StrategyInternational CompetitivenessOrganizational StrategyTransnational StrategyCorporate Global StrategyGlobal Competitive AnalysisGlobal Market Entry StrategyGlobal Strategic PositioningGlobalization StrategyGround Rules DevelopmentNational CompetitivenessStrategic Competition
Shows how the strategies that once virtually guaranteed success have been overturned by the advent of tough foreign competition, new technologies, and shrinking resources. Carefully lays out the new ground rules to effectively anticipate and address the challenges of the new global economy.