Communications of the IIMA · 2014 · 93 citations · 32 references
BusinessInformation SystemsManagement Information SystemsE-commerce SystemsMobile ComputingTechnology StrategyBusiness-to-business E-commerceE-commerce ManagementE-commerce StrategyMobile CommerceOnline Consumer BehaviorTechnology AdoptionConsumer Technology AdoptionE-commerce AdoptionMobile AdoptionMobile Commerce AdoptionTechnology AcceptanceTechnology Adoption IntentionUser AcceptanceUser Adoption Intentions
This study explores factors significantly impact the acceptance of Wireless Internet via Mobile Technology (WIMT) in China. The results indicate that the acceptance of WIMT is related with factors of: perceived usefulness, perceived ease of use, social influences, wireless trust environment, and facilitating conditions. It provides diagnostic insight into how different factors influence user intention to accept WIMT in China, and thus help business build solid strategy to prompt WIMT and m-commerce there.
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