Sales Coverage Models

Sales Coverage Models is a strategic framework in sales operations that defines the structure and allocation of sales resources across markets, customers, or channels to optimize reach, efficiency, and revenue performance.

2

Publications

130

Citations

3

Authors

4

Institutions

Publications per year

2017–2026

0

Authors

3

  1. RA
    Ronald A. Knibbe

    Maastricht University, Netherlands

    1 publications · 106 citations

    1

    h-index

  2. JM
    John M. Coe

    American Marketing Association, United States

    1 publications · 24 citations

    1

    h-index

  3. KB
    Kim Bloomfield

    Aarhus University, Denmark

    1 publications · 106 citations

    1

    h-index

1–3 of 3

Venues

  1. Substance Abuse

    1 publications · 106 citations

    1

    h-index

  2. Journal of Interactive Marketing

    JIM · 1 publications · 24 citations

    1

    h-index

1–2