Risk Diffusion
Risk Diffusion is a theoretical framework within the domain of risk communication that explains how perceived risks attenuate in magnitude or salience as they spread across broader social networks, media channels, or geographic regions, distinguishing itself from related models by emphasizing decentralization and dilution of risk perception over time and space.
77
Publications
5.9K
Citations
198
Authors
112
Institutions
Publications per year
2017–2026
32
Parents
77
Globally networked risks and how to respond
Dirk Helbing · Nature · 2013 · 1.3K citations
A Social Network Contagion Theory of Risk Perception
Clifford W. Scherer, Hichang Cho · Risk Analysis · 2003 · 355 citations
Social Influence and the Autism Epidemic
Kayuet Liu, Marissa King, Peter Bearman · American Journal of Sociology · 2010 · 310 citations
1–5 of 77
198
2
h-index
London School of Economics and Political Science, United Kingdom
2 publications · 144 citations
2
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2
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2
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2
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1–5 of 198
112

Beijing Normal University
Beijing, China
5 h-index
8 publications
222 citations

Cornell University
Ithaca, United States
4 h-index
3 publications
523 citations

UNSW Sydney
Sydney, Australia
3 h-index
7 publications
614 citations
Zhejiang University of Finance and Economics
Hangzhou, China
2 h-index
4 publications
66 citations
Yale University
New Haven, United States
2 h-index
2 publications
142 citations
Max Planck Society
Munich, Germany
2 h-index
4 publications
486 citations
National University of Singapore
Singapore, Singapore
2 h-index
5 publications
97 citations
Georgia Institute of Technology
Atlanta, United States
2 h-index
4 publications
598 citations
1–8 of 112
3 publications · 495 citations
3
h-index
3 publications · 243 citations
3
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3 publications · 97 citations
3
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1 publications · 26 citations
2
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2 publications · 33 citations
2
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1–5