Pricing Effects Forecasting

Pricing Effects Forecasting is a demand forecasting method that specifically quantifies the impact of price changes on future demand levels by isolating price elasticity and other price-related behavioral responses within predictive models.

2

Publications

143

Citations

2

Authors

2

Institutions

Publications per year

2017–2026

0

Authors

2

  1. TS
    Thomas S. Shively

    The University of Texas at Austin, United States

    2 publications · 143 citations

    2

    h-index

  2. KK
    Kirthi Kalyanam

    Santa Clara University, United States

    2 publications · 143 citations

    2

    h-index

1–2 of 2

Institutions

2

  1. Santa Clara University

    Santa Clara, United States

    2 h-index

    2 publications

    143 citations

  2. The University of Texas at Austin

    Austin, United States

    2 h-index

    2 publications

    143 citations

1–2 of 2

Venues

  1. Journal of Marketing Research

    2 publications · 143 citations

    2

    h-index

1–1