Persuasive Broadcasting
Persuasive Broadcasting is a form of strategic communication within the broader category of broadcast propaganda that specifically employs rhetorical, emotive, and cognitive techniques to systematically influence public attitudes, beliefs, or behaviors in favor of a particular ideology, policy, or institution.
17
Publications
472
Citations
45
Authors
25
Institutions
Publications per year
2017–2026
3
Parents
17
The Technique of Television Production
Colby Lewis, Gerald Millerson · Educational Theatre Journal · 1962 · 75 citations
Ethical dilemmas of prosocial television
William J. Brown, Arvind Singhal · Communication Quarterly · 1990 · 42 citations
Persuasive language in the television medium
Rosemarie Schmidt, Joseph F. Kess · Journal of Pragmatics · 1985 · 33 citations
1–5 of 17
45
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1
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1
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1
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1–5 of 45
25
Canberra (United Kingdom)
Didcot, United Kingdom
1 h-index
1 publications
13 citations

University of Ottawa
Ottawa, Canada
1 h-index
1 publications
33 citations
University of Kentucky
Lexington, United States
1 h-index
5 publications
110 citations

Johns Hopkins University
Baltimore, United States
1 h-index
1 publications
19 citations
Universidade Federal de Minas Gerais
Belo Horizonte, Brazil
1 h-index
3 publications
99 citations
TeliaSonera (Finland)
Helsinki, Finland
1 h-index
1 publications
14 citations
Indiana University
Bloomington, United States
1 h-index
1 publications
18 citations
Maastricht University
Maastricht, The Netherlands
1 h-index
1 publications
10 citations
1–8 of 25
POQ · 2 publications · 32 citations
2
h-index
1 publications · 33 citations
1
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SPM · 1 publications · 33 citations
1
h-index
1 publications · 75 citations
1
h-index
1 publications · 13 citations
1
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1–5