Offline Channel Selection

Offline Channel Selection is a channel selection method that operates without real-time interaction or feedback, distinguishing itself by relying solely on pre-collected data and static models to determine optimal marketing or communication channels.

15

Publications

681

Citations

56

Authors

34

Institutions

Publications per year

2017–2026

9

Authors

56

  1. SF
    Siyuan Fan

    Peking University, China

    1 publications · 22 citations

    1

    h-index

  2. YC
    Yujing Chen

    Guangzhou University, China

    1 publications · 104 citations

    1

    h-index

  3. ZW
    Zhi Wang

    Tsinghua University, China

    1 publications · 22 citations

    1

    h-index

  4. MH
    Mahbub Hassan

    UNSW Sydney, Australia

    1 publications · 26 citations

    1

    h-index

  5. AA
    Adesoji A. Adesina

    UNSW Sydney, Australia

    1 publications · 26 citations

    1

    h-index

1–5 of 56

Venues

  1. Journal of Retailing and Consumer Services

    2 publications · 58 citations

    2

    h-index

  2. International Journal of Production Research

    1 publications · 104 citations

    1

    h-index

  3. Journal of Neuroscience Methods

    1 publications · 65 citations

    1

    h-index

  4. Electronic Commerce Research

    1 publications · 17 citations

    1

    h-index

  5. Speech Communication

    1 publications · 53 citations

    1

    h-index

1–5