Long-tail Assortment

Long-Tail Assortment is an assortment strategy that emphasizes offering a broad selection of niche or low-demand products alongside a limited number of popular items, thereby distinguishing itself from traditional assortment approaches by prioritizing cumulative sales from non-best-selling items over economies of scale in high-turnover products.

3

Publications

145

Citations

6

Authors

2

Institutions

Publications per year

2017–2026

1

Authors

6

  1. OH
    Oliver Hinz

    Goethe University Frankfurt, Germany

    1 publications · 116 citations

    1

    h-index

  2. AH
    Andres Hervas‐Drane

    City, University of London, United Kingdom

    1 publications · 17 citations

    1

    h-index

  3. ER
    Elliot Rabinovich

    Arizona State University, United States

    1 publications · 12 citations

    1

    h-index

  4. JE
    Jochen Eckert

    Universität Hamburg, Germany

    1 publications · 116 citations

    1

    h-index

  5. TJ
    Timothy J. Richards

    Arizona State University, United States

    1 publications · 12 citations

    1

    h-index

1–5 of 6

Institutions

2

  1. Arizona State University

    Tempe, United States

    1 h-index

    2 publications

    24 citations

  2. Goethe University Frankfurt

    Frankfurt am Main, Germany

    1 h-index

    3 publications

    348 citations

1–2 of 2

Venues

  1. Journal of Management Information Systems

    JMIS · 1 publications · 116 citations

    1

    h-index

  2. RePEc: Research Papers in Economics

    Repository · 1 publications · 17 citations

    1

    h-index

  3. Agribusiness

    1 publications · 12 citations

    1

    h-index

1–3