Idea Contagion

Idea Contagion is a theoretical framework within the study of social contagion that explains the transmission and diffusion of ideas across individuals through social networks via mechanisms of imitation, exposure, and behavioral influence.

21

Publications

3.9K

Citations

35

Authors

21

Institutions

Publications per year

2017–2026

5

Authors

35

  1. AD
    Ashlesha Datar

    RAND Corporation, United States

    2 publications · 78 citations

    2

    h-index

  2. BA
    Bernardo A. Huberman

    Palo Alto Research Center, United States

    2 publications · 1.5K citations

    2

    h-index

  3. NN
    Nancy Nicosia

    RAND Corporation, United States

    2 publications · 78 citations

    2

    h-index

  4. FW
    Fang Wu

    Hewlett-Packard (United States), United States

    2 publications · 1.5K citations

    2

    h-index

  5. DM
    Daniel M. Romero

    University of Michigan, United States

    2 publications · 1.5K citations

    2

    h-index

1–5 of 35

Venues

  1. Technological Forecasting and Social Change

    2 publications · 68 citations

    2

    h-index

  2. Choice Reviews Online

    CRO · 2 publications · 628 citations

    2

    h-index

  3. SSRN Electronic Journal

    Repository · 2 publications · 550 citations

    2

    h-index

  4. Marketing Science

    2 publications · 84 citations

    2

    h-index

  5. 1

    h-index

1–5