Frequency-based Segmentation
Frequency-Based Segmentation is a market segmentation method that categorizes consumers according to the rate of their product or service usage, distinguishing itself from other segmentation approaches by focusing specifically on the frequency of engagement as the primary criterion.
22
Publications
973
Citations
73
Authors
37
Institutions
Publications per year
2017–2026
11
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37
Jakarta State Polytechnic
Depok, Indonesia
1 h-index
3 publications
75 citations

KTH Royal Institute of Technology
Stockholm, Sweden
1 h-index
2 publications
30 citations

Deakin University
Burwood, Australia
1 h-index
1 publications
27 citations
Baruch College
New York, United States
1 h-index
1 publications
248 citations
Russian State Agrarian Correspondence University
Balashikha, Russia
1 h-index
1 publications
24 citations
Institute of Management Sciences Peshawar
Peshawar, Pakistan
1 h-index
3 publications
81 citations
eBay (United States)
San Jose, United States
1 h-index
2 publications
22 citations

Tarbiat Modares University
Tehran, Iran
1 h-index
1 publications
10 citations
1–8 of 37
1 publications · 38 citations
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1 publications · 27 citations
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Repository · 1 publications · 10 citations
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1 publications · 10 citations
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IJECRM · 1 publications · 10 citations
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