Frequency-based Segmentation

Frequency-Based Segmentation is a market segmentation method that categorizes consumers according to the rate of their product or service usage, distinguishing itself from other segmentation approaches by focusing specifically on the frequency of engagement as the primary criterion.

22

Publications

973

Citations

73

Authors

37

Institutions

Publications per year

2017–2026

11

Authors

73

  1. AN
    A. Neyaa

    SASTRA University, India

    1 publications · 197 citations

    1

    h-index

  2. MH
    Marlise Horst

    Concordia University, Canada

    1 publications · 22 citations

    1

    h-index

  3. BL
    Bengt Lindberg

    Lund University, Sweden

    1 publications · 15 citations

    1

    h-index

  4. NG
    Nava Gia Ginasta

    Jakarta State Polytechnic, Indonesia

    1 publications · 25 citations

    1

    h-index

  5. RG
    Rendra Gustriansyah

    Universitas Indo Global Mandiri, Indonesia

    1 publications · 85 citations

    1

    h-index

1–5 of 73

Venues

  1. Computational Intelligence and Neuroscience

    1 publications · 38 citations

    1

    h-index

  2. Sensors

    1 publications · 27 citations

    1

    h-index

  3. Digital Library (University of West Bohemia)

    Repository · 1 publications · 10 citations

    1

    h-index

  4. Journal of Fluorescence

    1 publications · 10 citations

    1

    h-index

  5. 1

    h-index

1–5