Customer Navigation Design

Customer Navigation Design is a strategic framework within service facility layout that systematically organizes spatial, visual, and informational cues to guide customer movement and behavior in service environments, distinguishing itself from related layout components by specifically targeting wayfinding efficiency, experiential flow, and service encounter optimization.

2

Publications

172

Citations

3

Authors

1

Institutions

Publications per year

2017–2026

1

Authors

3

  1. RM
    Ronald M. Lee

    1 publications · 137 citations

    1

    h-index

  2. SN
    Sabina-Cristiana Necula

    Alexandru Ioan Cuza University, Romania

    1 publications · 35 citations

    1

    h-index

  3. JB
    James B. Baty

    The University of Sydney, Australia

    1 publications · 137 citations

    1

    h-index

1–3 of 3

Institutions

1

  1. Alexandru Ioan Cuza University

    Iasi, Romania

    1 h-index

    1 publications

    35 citations

1–1 of 1

Venues

  1. Journal of Management Information Systems

    JMIS · 1 publications · 137 citations

    1

    h-index

  2. Behavioral Sciences

    1 publications · 35 citations

    1

    h-index

1–2