Core Assortment

Core Assortment is a foundational component within assortment strategy that represents the fixed, essential subset of products consistently offered across all retail outlets or channels, distinguished from supplementary or localized offerings by its role in ensuring brand integrity, operational efficiency, and customer expectational consistency.

2

Publications

139

Citations

6

Authors

3

Institutions

Publications per year

2017–2026

1

Authors

6

  1. EH
    Elina H. Hwang

    University of Washington, United States

    1 publications · 30 citations

    1

    h-index

  2. AM
    Akshay Mutha

    Pennsylvania State University, United States

    1 publications · 109 citations

    1

    h-index

  3. SC
    Soo-Haeng Cho

    Carnegie Mellon University, United States

    1 publications · 30 citations

    1

    h-index

  4. SB
    Saurabh Bansal

    Pennsylvania State University, United States

    1 publications · 109 citations

    1

    h-index

  5. VD
    V. Daniel R. Guide

    Pennsylvania State University, United States

    1 publications · 109 citations

    1

    h-index

1–5 of 6

Institutions

3

  1. Pennsylvania State University

    State College, United States

    1 h-index

    3 publications

    327 citations

  2. University of Washington

    Seattle, United States

    1 h-index

    2 publications

    60 citations

  3. Carnegie Mellon University

    Pittsburgh, United States

    1 h-index

    1 publications

    30 citations

1–3 of 3

Venues

  1. Production and Operations Management

    POMS · 1 publications · 109 citations

    1

    h-index

  2. SSRN Electronic Journal

    Repository · 1 publications · 30 citations

    1

    h-index

1–2