Concepedia

Community-based Diffusion

Community-Based Diffusion is a theoretical framework within virality analysis that models the spread of content through interconnected social groups by emphasizing structural affinities, shared norms, and localized interaction patterns as primary drivers of information dissemination, distinguishing it from individual-level or network-agnostic diffusion models.

61

Publications

6.8K

Citations

187

Authors

103

Institutions

Publications per year

2017–2026

24

Parents

Publications

61

The dynamics of viral marketing

Jure Leskovec, Lada A. Adamic, Bernardo A. Huberman · ACM Transactions on the Web · 2007 · 2.1K citations · Full text

, , +15

Information diffusion through blogspace

Daniel Gruhl, R. Guha, David Liben‐Nowell et al. · 2004 · 1.1K citations

, , +17

Information diffusion through blogspace

Daniel Gruhl, David Liben‐Nowell, R. Guha et al. · ACM SIGKDD Explorations Newsletter · 2004 · 951 citations

, , +17

The dynamics of viral marketing

Jure Leskovec, Lada A. Adamic, Bernardo A. Huberman · 2006 · 400 citations

, , +15

Using Gossips to Spread Information: Theory and Evidence from Two Randomized Controlled Trials

Abhijit Banerjee, Arun G. Chandrasekhar, Esther Duflo et al. · The Review of Economic Studies · 2019 · 243 citations · Full text

, , +12

1–5 of 61

Authors

187

  1. PF
    Pedro Ferreira

    Carnegie Mellon University, United States

    2 publications · 91 citations

    2

    h-index

  2. DG
    Daniel Gruhl

    IBM Research - Almaden, United States

    2 publications · 2K citations

    2

    h-index

  3. MJ
    Mary Jane Rotheram‐Borus

    University of California, Los Angeles, United States

    2 publications · 75 citations

    2

    h-index

  4. JL
    Jure Leskovec

    Stanford University, United States

    2 publications · 2.5K citations

    2

    h-index

  5. MO
    Matthew O. Jackson

    Stanford University, United States

    2 publications · 257 citations

    2

    h-index

1–5 of 187

Institutions

103

  1. Carnegie Mellon University

    Pittsburgh, United States

    5 h-index

    9 publications

    2.8K citations

  2. University of Michigan

    Ann Arbor, United States

    3 h-index

    3 publications

    2.6K citations

  3. University of California, Los Angeles

    Los Angeles, United States

    2 h-index

    9 publications

    317 citations

  4. Xidian University

    Xi'an, China

    2 h-index

    5 publications

    157 citations

  5. Peking University

    Beijing, China

    2 h-index

    5 publications

    167 citations

  6. Stanford University

    Stanford, United States

    2 h-index

    4 publications

    514 citations

  7. IBM Research - Almaden

    San Jose, United States

    2 h-index

    6 publications

    6K citations

  8. Indiana University Bloomington

    Bloomington, United States

    2 h-index

    4 publications

    176 citations

1–8 of 103

Venues

  1. PLoS ONE

    4 publications · 187 citations

    4

    h-index

  2. ACM Transactions on the Web

    TWEB · 2 publications · 2.1K citations

    2

    h-index

  3. IEEE Access

    2 publications · 29 citations

    2

    h-index

  4. 2

    h-index

  5. American Economic Journal Microeconomics

    1 publications · 14 citations

    1

    h-index

1–5