Character-based Persuasion
Character-Based Persuasion is a narrative persuasion strategy in which the persuasive impact derives primarily from the psychological identification with or emulation of a narrative character, distinguishing it from other strategies that rely on plot structure, argumentative content, or thematic elements.
21
Publications
1.9K
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53
Authors
38
Institutions
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2017–2026
9
Parents
21
John Deighton, Daniel Römer, Josh McQueen · Journal of Consumer Research · 1989 · 415 citations · Full text
1–5 of 21
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University at Buffalo, State University of New York, United States
2 publications · 324 citations
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Universidad de Salamanca
Salamanca, Spain
2 h-index
2 publications
352 citations

University of Central Florida
Orlando, United States
2 h-index
2 publications
136 citations
Utrecht University
Utrecht, The Netherlands
2 h-index
4 publications
210 citations
University at Buffalo, State University of New York
Buffalo, United States
2 h-index
3 publications
356 citations
University of California, Santa Barbara
Santa Barbara, United States
2 h-index
2 publications
334 citations
University of Haifa
Haifa, Israel
1 h-index
2 publications
278 citations

Radboud University Nijmegen
Nijmegen, The Netherlands
1 h-index
2 publications
348 citations
Institute of Linguistics
Moscow, Russia
1 h-index
1 publications
174 citations
1–8 of 38
MP · 2 publications · 431 citations
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2 publications · 109 citations
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1 publications · 120 citations
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1 publications · 66 citations
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1 publications · 12 citations
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