A/b Test Interference

A/B Test Interference is an experimental artifact in causal inference research whereby the estimated treatment effect in an A/B test is biased due to unintended interactions or spillover effects between the treatment and control groups, violating the stable unit treatment value assumption (SUTVA).

5

Publications

276

Citations

14

Authors

4

Institutions

Publications per year

2017–2026

2

Authors

14

  1. DC
    Douglas C McCrory

    Duke University, United States

    1 publications · 11 citations

    1

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  2. FJ
    Francis J. Yammarino

    Binghamton University, United States

    1 publications · 165 citations

    1

    h-index

  3. MP
    Meenal Patwardhan

    Duke Medical Center, United States

    1 publications · 11 citations

    1

    h-index

  4. DB
    David B. Matchar

    Duke University, United States

    1 publications · 11 citations

    1

    h-index

  5. GP
    Gregory P. Samsa

    Duke University, United States

    1 publications · 11 citations

    1

    h-index

1–5 of 14

Venues

  1. 1

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  2. The Leadership Quarterly

    LQ · 1 publications · 165 citations

    1

    h-index

  3. SSRN Electronic Journal

    Repository · 1 publications · 35 citations

    1

    h-index

  4. Psychological Bulletin

    1 publications · 51 citations

    1

    h-index

1–4