A/a Testing

A/A Testing is a variant of randomized controlled A/B testing in which two or more experimental conditions deliberately present identical treatments to randomly assigned units in order to verify the absence of systematic differences attributable to the experimentation platform, sampling, or measurement process.

5

Publications

150

Citations

14

Authors

6

Institutions

Publications per year

2017–2026

2

Authors

14

  1. ZF
    Zahra Fatemi

    University of Illinois Chicago, United States

    1 publications · 14 citations

    1

    h-index

  2. PD
    Pavel Dmitriev

    Microsoft (United States), United States

    1 publications · 17 citations

    1

    h-index

  3. SG
    Somit Gupta

    Microsoft (United States), United States

    1 publications · 17 citations

    1

    h-index

  4. JR
    J. Rzeszut

    Polytechnique Montréal, Canada

    1 publications · 39 citations

    1

    h-index

  5. IK
    I. Kaminska

    Warsaw University of Technology, Poland

    1 publications · 39 citations

    1

    h-index

1–5 of 14

Venues

  1. IEEE Design & Test of Computers

    1 publications · 39 citations

    1

    h-index

  2. 1

    h-index

1–2