Concepedia

Alex Deng

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Publications

20

Citations

1.8K

H-Index

17

Active since

2012

Affiliations

Microsoft (United States)(Current)

Microsoft Research (United Kingdom)

Microsoft Research (India)

LinkedIn (United States)

Alex Deng is an author at Microsoft (United States) specializing in experimental design, a/b testing, and online controlled experiments.

Publications per year

2012–2025

20

Publications

20

Online controlled experiments at large scale

Ron Kohavi, Alex Deng, Brian Frasca et al. · 2013 · 432 citations

Management, Information Systems, Innovation Management +17

Seven rules of thumb for web site experimenters

Ron Kohavi, Alex Deng, Roger Longbotham et al. · 2014 · 232 citations

Business, Information Systems, Data Analytics +11

Trustworthy online controlled experiments

Ron Kohavi, Alex Deng, Brian Frasca et al. · 2012 · 224 citations

Social Sciences, Economics, Causal Inference +10

Improving the sensitivity of online controlled experiments by utilizing pre-experiment data

Alex Deng, Ya Xu, Ron Kohavi et al. · 2013 · 218 citations

Business, Business Analytics, Data Science +15

Top Challenges from the first Practical Online Controlled Experiments Summit

Somit Gupta, Ronny Kohavi, Diane Tang et al. · ACM SIGKDD Explorations Newsletter · 2019 · 139 citations

Business, Data Science, A/b Testing +10

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