Concepedia
3
Publications
51
Citations
H-Index
2021
Active since
Publications per year
2021–2021
Marketing Intelligence as a Catalyst for Business Resilience and Consumer Behavior Shifts During and After Global Crises
Oyenmwen Umoren, Paul Uche Didi, O. S. Balogun et al. · Journal of Frontiers in Multidisciplinary Research · 2021 · 21 citations · Full text
Integrated Communication Funnel Optimization for Awareness, Engagement, and Conversion Across Omnichannel Consumer Touchpoints
Oyenmwen Umoren, Paul Uche Didi, O. Abass et al. · Journal of Frontiers in Multidisciplinary Research · 2021 · 18 citations · Full text
Inclusive Go-To-Market Strategy Design for Promoting Sustainable Consumer Access and Participation Across Socioeconomic Demographics
Oyenmwen Umoren, Paul Uche Didi, O. Abass et al. · International Journal of Multidisciplinary Futuristic Development · 2021 · 12 citations · Full text
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