Concepedia

Guangling Zhang

GZ

5

Publications

126

Citations

5

H-Index

2016

Active since

Affiliations

Wuhan University(Current)

Guangling Zhang is an author at Wuhan University specializing in management, marketing, and consumer research.

Top concepts

ManagementMarketingConsumer ResearchBusinessBusiness StrategyConsumer BehaviorBehavioral ScienceBehavioral EconomicsConsumer UncertaintyConsumer Decision Making

Publications per year

2016–2021

5

Publications

5

Influence of Awe on Green Consumption: The Mediating Effect of Psychological Ownership

Liying Wang, Guangling Zhang, Pengfei Shi et al. · Frontiers in Psychology · 2019 · 67 citations · Full text

Empty the Shopping Cart? The Effect of Shopping Cart Item Sorting on Online Shopping Cart Abandonment Behavior

Dan Jiang, Guangling Zhang, Lu Wang · Journal of theoretical and applied electronic commerce research · 2021 · 26 citations · Full text

Consumer Uncertainty, Behavioral Decision Making, Digital Marketing +17

The joint-liability mechanism: controlling opportunism through peer monitoring among Chinese supplier groups

HU Qin-fang, S. Fiona Chan, Guangling Zhang et al. · Journal of Business and Industrial Marketing · 2016 · 13 citations

Cooperation Theory, Joint Liability, Law +22

Research on Sharing Intention Formation Mechanism Based on the Burden of Ownership and Fashion Consciousness

Guangling Zhang, Liying Wang, Pengfei Shi · Sustainability · 2019 · 10 citations · Full text

Consumer Research, Social Influence, Information Sharing +20

Marketing Clues on the Label Raise the Purchase Intention of Genetically Modified Food

Dan Jiang, Guangling Zhang · Sustainability · 2021 · 10 citations · Full text

Novel Food, Consumer Uncertainty, Behavioral Decision Making +30

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