Concepedia

Binta Abubakar

BA

Statistics

Publications

5

Citations

243

H-Index

5

Active since

2000

Affiliations

Swinburne University of Technology(Current)

Binta Abubakar is an author at Swinburne University of Technology specializing in marketing, customer satisfaction, and tourism management.

Publications per year

2000–2013

5

Publications

5

Tourism Destinations: Antecedents to Customer Satisfaction and Positive Word-of-Mouth

Binta Abubakar, Felix Mavondo · Journal of Hospitality Marketing & Management · 2013 · 101 citations

Management, Marketing, Tourism Management +17

Tertiary education: an investigation of location selection criteria and preferences by international students – The case of two Australian universities

Binta Abubakar, Tekle Shanka, Gerry Nkombo Muuka · Journal of Marketing for HIGHER EDUCATION · 2010 · 74 citations

Education, Higher Education, Marketing +12

Student Satisfaction with Tertiary Institution and Recommending it to Prospective Students

Felix Mavondo, Manir Zaman, Binta Abubakar · 2000 · 44 citations

Education, Higher Education, Higher Education Administration +7

Customer satisfaction with supermarket retail shopping

Binta Abubakar, Valerie Clulow, Felix Mavondo · Swinburne Research Bank (Swinburne University of Technology) · 2001 · 13 citations

Business, Marketing, Retail Management +17

Developing a Framework for Understanding a Tourism Service Setting

Binta Abubakar · Services Marketing Quarterly · 2002 · 11 citations

Management, Marketing, Tourism Management +8

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