Concepedia

Lih‐Bin Oh

LO

19

Publications

1.7K

Citations

16

H-Index

2003

Active since

Affiliations

Xi'an Jiaotong University(Current)

National University of Singapore

Renmin University of China

Lih‐Bin Oh is an author at Xi'an Jiaotong University specializing in management, marketing, and interactive marketing.

Top concepts

ManagementMarketingInteractive MarketingBusinessCommunicationConsumer ResearchCustomer SatisfactionArtsSocial MediaUser Experience

Publications per year

2003–2017

19

Publications

19

The effects of retail channel integration through the use of information technologies on firm performance

Lih‐Bin Oh, Hock‐Hai Teo, V. Sambamurthy · Journal of Operations Management · 2012 · 388 citations

Customer Satisfaction, Multiple Channels, Firm Performance +19

An empirical study of the effects of interactivity on web user attitude

Hock‐Hai Teo, Lih‐Bin Oh, Chunhui Liu et al. · International Journal of Human-Computer Studies · 2003 · 342 citations

Engineering, Consumer Research, Social Influence +18

Perceived effectiveness of text vs. multimedia Location-Based Advertising messaging

Heng Xu, Lih‐Bin Oh, Hock‐Hai Teo · International Journal of Mobile Communications · 2009 · 220 citations

Customer Satisfaction, Perceived Effectiveness, Innovative Advertising Channel +16

Consumer Value Co-creation in a Hybrid Commerce Service-Delivery System

Lih‐Bin Oh, Hock‐Hai Teo · International Journal of Electronic Commerce · 2010 · 164 citations

Customer Experience, Customer Satisfaction, Service Logic +14

A Maslow's hierarchy of needs analysis of social networking services continuance

Huanhuan Cao, Jinhu Jiang, Lih‐Bin Oh et al. · Journal of service management · 2013 · 101 citations

Customer Satisfaction, Digital Marketing, Consumer Research +28

Rows per page

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