Concepedia
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Publications
1
Citations
19
H-Index
Active since
1993
Jeannie Mosher is an author specializing in professional competencies, organizational strategy, and professional services marketing.
Publications per year
1993–1993
Six Ps for four characteristics: A complete positioning strategy for the professional services firm—CPA's
Brien Ellis, Jeannie Mosher · Services Marketing Quarterly · 1993 · 19 citations
Business, Strategic Management, Strategy +7
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