Concepedia

Androniki Kavoura

AK

17

Publications

544

Citations

16

H-Index

2007

Active since

Affiliations

Technological Educational Institute of Athens(Current)

Technological Educational Institute of Peloponnese

Androniki Kavoura is an author at Technological Educational Institute of Athens specializing in marketing, management, and communication.

Top concepts

MarketingManagementCommunicationTourismSocial MediaDestination MarketingArtsCultureBusinessAdvertising

Publications per year

2007–2021

17

Publications

17

Social media, online imagined communities and communication research

Androniki Kavoura · Library Review · 2014 · 59 citations

Online Communication, Communication Social Change, Online Communities +23

The importance of social media on holiday visitors’ choices – the case of Athens, Greece

Androniki Kavoura, Aikaterini Stavrianeas · EuroMed Journal of Business · 2015 · 56 citations

Social Medium Monitoring, Digital Marketing, Online Communication +25

Connecting Oenological and gastronomical tourisms at the Wine Roads, Veneto, Italy, for the promotion and development of agrotourism

Evgenia Bitsani, Androniki Kavoura · Journal Of Vacation Marketing · 2012 · 52 citations

Tourism Management, Tourism Performance, Tourism Supply +23

Understanding online communities on social networks via the notion of imagined communities: the case of Tripdvisor

Androniki Kavoura, María Teresa Borges Tiago · International Journal of Web Based Communities · 2016 · 52 citations

Online Communities, Social Influence, Imagined Community +20

Economic and Social Aspects from Social Media's Implementation as a Strategic Innovative Marketing Tool in the Tourism Industry

Androniki Kavoura, Aikaterini Stavrianea · Procedia Economics and Finance · 2014 · 49 citations · Full text

Digital Marketing, Online Communities, Social Marketing +25

Rows per page

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