Concepedia

Xiaoning Guo

XG

Statistics

Publications

3

Citations

684

H-Index

3

Active since

2010

Affiliations

University of Cincinnati(Current)

Lingnan University

Xiaoning Guo is an author at University of Cincinnati specializing in management, marketing, and consumer research.

Top concepts

Publications per year

2010–2012

3

Publications

3

The Effect of Online Consumer Reviews on New Product Sales

Geng Cui, Hon‐Kwong Lui, Xiaoning Guo · International Journal of Electronic Commerce · 2012 · 601 citations

, , +15

Construal-level mind-sets and the perceived validity of marketing claims

Scott A. Wright, Chris Manolis, Drew M. Brown et al. · Marketing Letters · 2011 · 54 citations

, , +7

Online Reviews as a Driver of New Product Sales

Geng Cui, Hon‐Kwong Lui, Xiaoning Guo · 2010 · 29 citations

, , +15

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