Concepedia

Ed Bruning

EB

5

Publications

221

Citations

5

H-Index

2006

Active since

Affiliations

University of Manitoba(Current)

Indian Institute of Management Lucknow

Indian Institute of Technology Kharagpur

Ed Bruning is an author at University of Manitoba specializing in management, intercultural marketing, and marketing.

Top concepts

ManagementCultureBusinessMarketingIntercultural MarketingCross-cultural ManagementGlobal MarketingConsumer BehaviorConsumer ResearchHospitality Industry

Publications per year

2006–2013

5

Publications

5

The effect of power distance and individualism on service quality expectations in banking

Satyabhusan Dash, Ed Bruning, Manaswini Acharya · International Journal of Bank Marketing · 2009 · 79 citations

Customer Satisfaction, Power Distance, Business Culture +20

A cross‐cultural comparison of individualism's moderating effect on bonding and commitment in banking relationships

Satyabhusan Dash, Ed Bruning, Kalyan K. Guin · Marketing Intelligence & Planning · 2009 · 48 citations

Social Psychology, Consumer Research, Social Bond +19

Antecedents of Long-Term Buyer-Seller Relationships: A Cross Cultural Integration

Satyabhusan Dash, Ed Bruning, Kalyan K. Guin · 2007 · 40 citations

Customer Satisfaction, Cross-cultural Marketing, Function National Culture +19

The moderating effect of power distance on perceived interdependence and relationship quality in commercial banking

Satyabhusan Dash, Ed Bruning, Kalyan K. Guin · International Journal of Bank Marketing · 2006 · 36 citations

Customer Satisfaction, Relationship Quality Relationship, Power Distance +16

Cultural Similarity and National Bias: An Assessment in an International Service Context

Ed Bruning, Najam U. Saqib · Journal of Global Marketing · 2013 · 18 citations

Ethnicity, Cultural Similarity, Cross-cultural Marketing +22

Rows per page

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