11
Publications
1.2K
Citations
11
H-Index
1968
Active since
Affiliations
Karl Moore is an author at University of Oxford specializing in management, business, and strategic management.
Top concepts
ManagementBusinessStrategic ManagementStrategySocial SciencesOrganizational BehaviorOrganizational CommunicationLanguageCognitionEducation
Publications per year
1968–2014
11
11
The birth of brand: 4000 years of branding
Karl Moore, Susan Reid · Business History · 2008 · 172 citations
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