Concepedia

Roger A. More

RA

Statistics

Publications

6

Citations

168

H-Index

6

Active since

1979

Affiliations

Western University(Current)

Roger A. More is an author at Western University specializing in management, product development, and new product development.

Publications per year

1979–1986

6

Publications

6

Risk factors in accepted and rejected new industrial products

Roger A. More · Industrial Marketing Management · 1982 · 59 citations

Management, Operations Management, Risk Management +14

Developer/adopter relationships in new industrial product situations

Roger A. More · Journal of Business Research · 1986 · 45 citations

Management, Innovation Management, Innovation +7

Modular risk management: an applied example

Robert G. Cooper, Roger A. More · R and D Management · 1979 · 22 citations

Management, Risk Management, Risk Analysis +9

Timing of Market Research in New Industrial Product Situations

Roger A. More · Journal of Marketing · 1984 · 21 citations

Management, Marketing, Innovation +12

Timing of Market Research in New Industrial Product Situations

Roger A. More · Journal of Marketing · 1984 · 11 citations

Management, Marketing, Innovation +12

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