James H. Martin

Using supply chain management to leverage a firm's market orientation

James H. Martin, Bruno Grbac · Industrial Marketing Management · 2003 · 223 citations

Management, Strategic Management, Supply Chain Management +12

Personality, achievement test scores, and high school percentile as predictors of academic performance across four years of coursework

James H. Martin, Robert L. Montgomery, David Saphian · Journal of Research in Personality · 2006 · 103 citations

Education, Educational Assessment, Educational Psychology +16

Implementing a Market Orientation in Small Manufacturing Firms: From Cognitive Model to Action

James H. Martin, Beth A. Martin, Paul R. Minnillo · Journal of Small Business Management · 2008 · 80 citations

Management, Leadership, Organizational Behavior +7

Is the athlete’s sport important when picking an athlete to endorse a nonsport product?

James H. Martin · Journal of Consumer Marketing · 1996 · 79 citations

Business, Marketing, Marketing Management +12

Revisiting the Within-Person Self-Efficacy and Performance Relation

Erin M. Richard, James M. Diefendorff, James H. Martin · Human Performance · 2005 · 63 citations

Social Sciences, Psychology, Social Psychology +11