Willem J. M. I. Verbeke

Merely Being with you Increases My Attention to Luxury Products: Using EEG to Understand Consumers’ Emotional Experience with Luxury Branded Products

Rumen Pozharliev, Willem J. M. I. Verbeke, Jan W. Van Strien et al. · Journal of Marketing Research · 2015 · 203 citations

Consumer Study, Affective Neuroscience, Consumer Research +24

Theory of Mind and Empathic Explanations of Machiavellianism

Richard P. Bagozzi, Willem J. M. I. Verbeke, Roeland C. Dietvorst et al. · Journal of Management · 2013 · 183 citations

Neuropsychology, Moral Philosophy, Empathy +19

A Sales Force–Specific Theory-of-Mind Scale: Tests of Its Validity by Classical Methods and Functional Magnetic Resonance Imaging

Roeland C. Dietvorst, Willem J. M. I. Verbeke, Richard P. Bagozzi et al. · Journal of Marketing Research · 2009 · 138 citations

Customer Satisfaction, Social Psychology, Individual Differences +24

fMRI Activities in the Emotional Cerebellum: A Preference for Negative Stimuli and Goal-Directed Behavior

Caroline K. L. Schraa‐Tam, Willem J. R. Rietdijk, Willem J. M. I. Verbeke et al. · The Cerebellum · 2011 · 134 citations · Full text

Improving Diagnosis of Depression With XGBOOST Machine Learning Model and a Large Biomarkers Dutch Dataset (n = 11,081)

Amita Sharma, Willem J. M. I. Verbeke · Frontiers in Big Data · 2020 · 133 citations · Full text