Concepedia

Haslenna Hamdan

HH

4

Publications

197

Citations

4

H-Index

2009

Active since

Affiliations

Universiti Teknologi MARA(Current)

Haslenna Hamdan is an author at Universiti Teknologi MARA specializing in consumer behavior, marketing, and consumer research.

Top concepts

MarketingConsumer BehaviorConsumer ResearchHealthManagementFood ChoiceFood PolicyPublic HealthFood MarketingCustomer Satisfaction

Publications per year

2009–2019

4

Publications

4

Purchasing Decisions among Muslim Consumers of Processed Halal Food Products

Haslenna Hamdan, Zuraini Mat Issa, Normala Abu et al. · Journal of Food Products Marketing · 2012 · 129 citations

Customer Satisfaction, Agricultural Economics, Consumer Research +16

Academic Performance of University Students: A Case in a Higher Learning Institution

Wan Maziah Wan Ab Razak, Salmi Baharom, Zaleha Abdullah et al. · KnE Social Sciences · 2019 · 36 citations · Full text

Student Retention, Performance Studies, Academic Performance +7

Experience of Non-Muslim Consumers on Halal as Third Party Certification Mark in Malaysia

Siti Hasnah Hassan, Haslenna Hamdan · Asian Social Science · 2013 · 22 citations · Full text

Customer Satisfaction, Advertising, Consumer Study +14

Practices of food producers in producing halal food products in Malaysia

Haslenna Hamdan, Wan Rohanizan Wan Muda, Kamaruzaman Jusoff · 2009 · 10 citations

Agricultural Economics, Consumer Research, Food Choice +21

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