Concepedia

Hongyan Yu

HY

Statistics

Publications

15

Citations

1.4K

H-Index

12

Active since

2010

Affiliations

Sun Yat-sen University(Current)

Western Michigan University

Shanghai Maritime University

Fudan University

University of Utah

Hongyan Yu is an author at Sun Yat-sen University specializing in marketing, consumer behavior, and management.

Publications per year

2010–2021

15

Publications

15