Concepedia

Author

Cheng Xu

Peking UniversityORCID

Also Known As

Cheng Xu

4

Publications

32

Citations

1

H-Index

16

Concepts

All Affiliations

Peking University
CX

About

Cheng Xu is an author at Peking University specializing in consumer behavior, consumer psychology, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

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31

2

Management

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31

3

Behavioral Sciences

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1

31

4

Communication

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31

5

Marketing

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1

31

Cheng Xu

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1

Publications

31

Citations

1

H-Index

YearCitations

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