Kai Zeng

How Live Streaming Features Impact Consumers’ Purchase Intention in the Context of Cross-Border E-Commerce? A Research Based on SOR Theory

Jia Guo, Li Yu, Yujing Xu et al. · Frontiers in Psychology · 2021 · 171 citations · Full text

Customer Satisfaction, Consumer Uncertainty, Digital Marketing +20

Gain or loss: the double-edged effect of empowering leadership on employees’ innovative behaviours

Zhengwei Li, Chenye Qiu, Kai Zeng et al. · Chinese Management Studies · 2022 · 26 citations

Education, Human Resource Management, Double-edged Effect +22

Understanding older adults’ smartphone addiction in the digital age: empirical evidence from China

Yujing Xu, Kai Zeng, Lucong Dong et al. · Frontiers in Public Health · 2023 · 19 citations · Full text

Role of moral judgment in peers’ vicarious learning from employees’ unethical pro-organizational behavior

Kai Zeng, Duanxu Wang, Weize Huang et al. · Ethics & Behavior · 2021 · 16 citations

Whether Live Streaming Has a Better Performance? An Examination of Product Presentation Modes on Cross-Border E-Commerce Platform

Yujing Xu, Kai Zeng, Jia Guo et al. · International Journal of Human-Computer Interaction · 2023 · 12 citations