Ying Xie

Neural Basis of Two Kinds of Social Influence: Obedience and Conformity

Ying Xie, Mingliang Chen, Hongxia Lai et al. · Frontiers in Human Neuroscience · 2016 · 31 citations · Full text

Social Sciences, Psychology, Social Psychology +13

An intelligent optimization method of E-commerce product marketing

Fang Cui, Haihua Hu, Ying Xie · Neural Computing and Applications · 2021 · 31 citations

Business, Marketing, Marketing Management +10

Prosocial Spending and Subjective Well-Being: The Recipient Perspective

Wuke Zhang, Mingliang Chen, Ying Xie et al. · Journal of Happiness Studies · 2017 · 20 citations

Social Sciences, Behavioral Sciences, Social Psychology +14

The cognitive psychological process of brand consumption journey: The perspective of neuromarketing

Ying Xie, Yutong Liu, Mingliang Chen et al. · Advances in Psychological Science · 2021 · 11 citations · Full text

Business, Marketing, Psychology +13