Concepedia
Statistics
Publications
21
Citations
1.2K
H-Index
16
Active since
2009
Affiliations
Feng Chia University(Current)
National Chung Cheng University
National Central University
National Taipei University of Business
Hsiu‐Hua Chang is an author at Feng Chia University specializing in business, marketing, and consumer behavior.
Publications per year
2009–2024
Consumer attitudes toward blogger’s sponsored recommendations and purchase intention: The effect of sponsorship type, product type, and brand awareness
Long-Chuan Lu, Wen‐Pin Chang, Hsiu‐Hua Chang · Computers in Human Behavior · 2014 · 418 citations
Business, Marketing, Marketing Management +17
Consumer Personality and Green Buying Intention: The Mediate Role of Consumer Ethical Beliefs
Long-Chuan Lu, Hsiu‐Hua Chang, Alan L. Chang · Journal of Business Ethics · 2013 · 201 citations
Business, Marketing, Business Ethics +15
Online shoppers’ perceptions of e‐retailers’ ethics, cultural orientation, and loyalty
Long-Chuan Lu, Hsiu‐Hua Chang, Shih‐Ting Yu · Internet Research · 2013 · 100 citations
Business, Marketing, Marketing Management +15
Knowledge sharing and ERP system usage in post-implementation stage
Huey‐Wen Chou, Yu‐Hsun Lin, Hung-Sheng Lu et al. · Computers in Human Behavior · 2014 · 71 citations
Management, Information Systems, Management Information Systems +16
Sustainable development: The effects of environmental policy disclosure in advertising
Hsiu‐Hua Chang, Shin‐Hua Tsai, Chun‐Chen Huang · Business Strategy and the Environment · 2019 · 51 citations
Business, Environmental Policy, Marketing +17
1–5 of 21