Concepedia

Author

Pritha Banerjee

Tata Medical Center

Also Known As

Pritha Banerjee

5

Publications

79

Citations

3

H-Index

14

Concepts

All Affiliations

Tata Medical Center
PB

About

Pritha Banerjee is an author at Tata Medical Center specializing in employer branding, advertising effectiveness, and brand equity.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

51

2

Management

1

1

51

3

Human Resource Management

1

1

51

4

Marketing

1

1

51

5

Advertising Effectiveness

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1

51

Pritha Banerjee

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3

Publications

79

Citations

3

H-Index

YearCitations

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