15
Publications
806
Citations
14
H-Index
2012
Active since
Han Shen is an author at Fudan University specializing in management, marketing, and consumer research.
Top concepts
ManagementMarketingConsumer ResearchTourismBusinessDestination MarketingConsumer BehaviorCultureBrandingCommunication
Publications per year
2012–2024
15
15
Rows per page
1–5 of 15