5
Publications
171
Citations
5
H-Index
2018
Active since
Zichun Yan is an author at Beijing University of Posts and Telecommunications specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingEconomicsConsumer BehaviorConsumer ResearchDigital MarketingBusiness AnalyticsInteractive MarketingSocial Network Analysis
Publications per year
2018–2024
5
5
Rows per page
1–5 of 5