Concepedia
Statistics
Publications
26
Citations
1.5K
H-Index
20
Active since
1995
Affiliations
Grand Valley State University(Current)
Shaker Heights Public Library
Chinese University of Hong Kong
Western Kentucky University
Glasgow Caledonian University
Ashok Kumar is an author at Grand Valley State University specializing in management, engineering, and business.
Top concepts
ManagementBusinessEngineeringMarketingStrategic ManagementDesignTotal Quality ManagementBusiness StrategyQuantitative ManagementEducation
Publications per year
1995–2023
From mass customization to mass personalization: a strategic transformation
Ashok Kumar · International Journal of Flexible Manufacturing Systems · 2007 · 217 citations
Personalized Analytics, Digital Marketing, Interactive Marketing +9
A methodology for assessing time‐based competitive advantage of manufacturing firms
Ashok Kumar, Jaideep Motwani · International Journal of Operations & Production Management · 1995 · 161 citations
Firm Performance, Industrial Organization, Competitive Advantage +16
A business process change framework for examining the implementation of six sigma: a case study of Dow Chemicals
Jaideep Motwani, Ashok Kumar, Jiju Antony · The TQM Journal · 2004 · 121 citations
Total Quality Management, Business Process, Engineering +11
Mass Customization: Metrics and Modularity
Ashok Kumar · International Journal of Flexible Manufacturing Systems · 2004 · 110 citations
Architectural Design, Industrial Design, Engineering +11
Integrating quality function deployment and benchmarking to achieve greater profitability
Ashok Kumar, Jiju Antony, Tej S. Dhakar · Benchmarking An International Journal · 2006 · 90 citations
Total Quality Management, Customer Satisfaction, Engineering +24
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