Concepedia

XU Wen-wen

XW

1

Publications

177

Citations

1

H-Index

2010

Active since

Affiliations

Oklahoma State University at Tulsa(Current)

XU Wen-wen is an author at Oklahoma State University at Tulsa specializing in user experience, purchase intention, and business.

Top concepts

BusinessMarketingManagementUser ExperienceConsumer BehaviorConsumer ResearchDigital MarketingPurchase IntentionHospitality IndustryConsumer Decision Making

Publications per year

2010–2010

1

Publications

1

The influence of consumer traits and demographics on intention to use retail self‐service checkouts

Hyun‐Joo Lee, Hyeon Jeong Cho, XU Wen-wen et al. · Marketing Intelligence & Planning · 2010 · 177 citations

Behavioral Decision Making, Digital Marketing, Consumer Research +17

Rows per page

1–1 of 1