Concepedia

Shona Kerfoot

SK

1

Publications

225

Citations

1

H-Index

2003

Active since

Affiliations

University of Gloucestershire(Current)

Shona Kerfoot is an author at University of Gloucestershire specializing in brand building, brand development, and costume design.

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Publications per year

2003–2003

1

Publications

1

Visual merchandising and the creation of discernible retail brands

Shona Kerfoot, Barry J. Davies, Philippa Ward · International Journal of Retail & Distribution Management · 2003 · 225 citations

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