Concepedia

Mu‐Chen Chen

MC

9

Publications

592

Citations

9

H-Index

2001

Active since

Affiliations

National Yang Ming Chiao Tung University(Current)

National Taiwan University of Science and Technology

National Taipei University of Technology

Chihlee Institute of Technology

Mu‐Chen Chen is an author at National Yang Ming Chiao Tung University specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingConsumer ResearchCustomer SatisfactionConsumer BehaviorPurchase IntentionHospitality MarketingEngineeringService Quality

Publications per year

2001–2012

9

Publications

9

Flow Experience and Internet Shopping Behavior: Investigating the Moderating Effect of Consumer Characteristics

Chia‐Lin Hsu, Kuo‐Chien Chang, Mu‐Chen Chen · Systems Research and Behavioral Science · 2011 · 194 citations

Customer Satisfaction, Consumer Uncertainty, Flow Experience +24

Understanding the relationship between service convenience and customer satisfaction in home delivery by Kano model

Mu‐Chen Chen, Kuo‐Chien Chang, Chia‐Lin Hsu et al. · Asia Pacific Journal of Marketing and Logistics · 2011 · 94 citations

Customer Experience, Customer Satisfaction, Service Convenience +16

The effect of service convenience on post‐purchasing behaviours

Kuo‐Chien Chang, Mu‐Chen Chen, Chia‐Lin Hsu et al. · Industrial Management & Data Systems · 2010 · 76 citations

Customer Experience, Customer Satisfaction, Service Convenience +16

Data mining based storage assignment heuristics for travel distance reduction

David M. Chiang, Chia‐Ping Lin, Mu‐Chen Chen · Expert Systems · 2012 · 65 citations

Logistics Processes, Transport Network Analysis, Engineering +26

Applying loss aversion to investigate service quality in logistics

Chia‐Lin Hsu, Mu‐Chen Chen, Kuo‐Chien Chang et al. · International Journal of Operations & Production Management · 2010 · 60 citations

Customer Satisfaction, Consumer Uncertainty, Consumer Research +20

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