Concepedia

Ding Shui-ping

DS

Statistics

Publications

2

Citations

49

H-Index

2

Active since

2020

Affiliations

Tongji University(Current)

Yichun University

Nanjing University of Science and Technology

Ding Shui-ping is an author at Tongji University specializing in consumer behavior, management, and marketing.

Top concepts

TrustMarketingManagementSocial InfluenceConsumer BehaviorConsumer ResearchPurchase IntentionConsumer UncertaintyConsumer Decision MakingBehavioral Decision Making

Publications per year

2020–2021

2

Publications

2

Influences of Reference Group on Users’ Purchase Intentions in Network Communities: From the Perspective of Trial Purchase and Upgrade Purchase

Ding Shui-ping, Jie Lin, Zhenyu Zhang · Sustainability · 2020 · 36 citations · Full text

Consumer Uncertainty, Behavioral Decision Making, Digital Marketing +23

The Influences of Consumer-to-Consumer Interaction on Dissatisfactory Consumers’ Repetitive Purchases in Network Communities

Ding Shui-ping, Jie Lin, Zhenyu Zhang · Sustainability · 2021 · 13 citations · Full text

Customer Satisfaction, Consumer Uncertainty, Behavioral Decision Making +21

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