Concepedia

Soyoung Boo

SB

32

Publications

2.3K

Citations

21

H-Index

2005

Active since

Affiliations

George Washington University(Current)

Georgia State University

University of Nevada, Las Vegas

Temple University

James Madison University

Soyoung Boo is an author at George Washington University specializing in business, marketing, and tourism.

Top concepts

BusinessMarketingTourismManagementHospitality ManagementDestination MarketingCustomer SatisfactionHospitality MarketingSocial ImpactInteractive Marketing

Publications per year

2005–2023

32

Publications

32

A model of customer-based brand equity and its application to multiple destinations

Soyoung Boo, James A. Busser, Şeyhmus Baloğlu · Tourism Management · 2008 · 704 citations

Marketing, Customer Satisfaction, Destination Marketing +8

An Analysis of One-Star Online Reviews and Responses in the Washington, D.C., Lodging Market

Stuart E. Levy, Wenjing Duan, Soyoung Boo · Cornell Hospitality Quarterly · 2012 · 341 citations

Digital Marketing, Consumer Research, Hospitality +23

Impact Analysis of a Tourism Festival on Tourists Destination Images

Soyoung Boo, James A. Busser · Event Management · 2005 · 125 citations

Impact Analysis, Tourism Management, Destination Marketing +15

Does franchising help restaurant firm value?

Yoon Koh, Seoki Lee, Soyoung Boo · International Journal of Hospitality Management · 2008 · 92 citations

Hospitality Marketing, Business, Hospitality +6

Meeting planners' online reviews of destination hotels: A twofold content analysis approach

Soyoung Boo, James A. Busser · Tourism Management · 2017 · 88 citations

Customer Satisfaction, Destination Hotels, Tourism Management +13

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