Concepedia

Adrienne Hall‐Phillips

AH

15

Publications

599

Citations

13

H-Index

2012

Active since

Affiliations

Worcester Polytechnic Institute(Current)

Iowa State University

University of South Carolina

Francis Marion University

University of Houston

Adrienne Hall‐Phillips is an author at Worcester Polytechnic Institute specializing in management, marketing, and communication.

Top concepts

MarketingManagementCommunicationArtsSocial MediaBusinessEngineeringContent AnalysisConsumer ResearchJournalism

Publications per year

2012–2020

15

Publications

15

I (heart) social ventures: Identification and social media engagement

Adrienne Hall‐Phillips, Joohyung Park, Te‐Lin Chung et al. · Journal of Business Research · 2015 · 119 citations

Social Media, Social Media Engagement, Media Entrepreneurship +3

Applying the theory of reasoned action to understanding consumers’ intention to adopt hybrid electric vehicles in Saudi Arabia

Khalid S. Alzahrani, Adrienne Hall‐Phillips, Amy Z. Zeng · Transportation · 2017 · 110 citations

Consumers ’ Intention, Consumer Decision Making, Saudi Arabia +10

Unclarity confusion and expiration date labels in the United States: A consumer perspective

Adrienne Hall‐Phillips, Purvi Shah · Journal of Retailing and Consumer Services · 2016 · 75 citations

Consumer Uncertainty, Unclarity Confusion, Management +3

Small-business demise and recovery after Katrina: rate of survival and demise

Holly L. Schrank, María I. Marshall, Adrienne Hall‐Phillips et al. · Natural Hazards · 2012 · 62 citations

Economics, Engineering, Small-business Demise +9

The influence of entrepreneurial marketing processes and entrepreneurial self-efficacy on community vulnerability, risk, and resilience

Morgan P. Miles, Gemma Lewis, Adrienne Hall‐Phillips et al. · Journal of Strategic Marketing · 2015 · 45 citations

Resilience (Structural Engineering), Entrepreneurship, Tangible Assets +22

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