Adrienne Hall‐Phillips

Author

Worcester Polytechnic Institute ORCID

Also Known As

Adrienne Hall Phillips, Adrienne Hall-Phillips, Adrienne Hall‐Phillips

Publications

664

Citations

H-Index

Concepts

All Affiliations

Worcester Polytechnic Institute Iowa State University University of South Carolina Francis Marion University University of Houston

About

Adrienne Hall‐Phillips is an author at Worcester Polytechnic Institute specializing in management, marketing, and communication.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Arts	5	5	228
2	Business	4	4	130
3	Engineering	4	4	120
4	Education	1	1	11
5	Language Studies	1	1	16

Adrienne Hall‐Phillips

Publications

599

Citations

H-Index

Page 1

	Year	Citations
I (heart) social ventures: Identification and social media engagement Adrienne Hall‐Phillips, Joohyung Park, Te‐Lin Chung, Journal of Business Research Social MediaSocial Media EngagementMedia EntrepreneurshipArtsConsumer Engagement	2015	119
Applying the theory of reasoned action to understanding consumers’ intention to adopt hybrid electric vehicles in Saudi Arabia Khalid S. Alzahrani, Adrienne Hall‐Phillips, Amy Z. Zeng Transportation Consumers ’ IntentionConsumer Decision MakingSaudi ArabiaConsumer StudyManagement	2017	110
Unclarity confusion and expiration date labels in the United States: A consumer perspective Adrienne Hall‐Phillips, Purvi Shah Journal of Retailing and Consumer Services Consumer UncertaintyUnclarity ConfusionManagementUnited StatesMarketing	2016	75
Small-business demise and recovery after Katrina: rate of survival and demise Holly L. Schrank, María I. Marshall, Adrienne Hall‐Phillips, Natural Hazards EconomicsEngineeringSmall-business DemiseEconomic DevelopmentDisaster Management	2012	62
The influence of entrepreneurial marketing processes and entrepreneurial self-efficacy on community vulnerability, risk, and resilience Morgan P. Miles, Gemma Lewis, Adrienne Hall‐Phillips, Journal of Strategic Marketing Resilience (Structural Engineering)EntrepreneurshipTangible AssetsSocial SciencesResilience (Community Psychology)	2015	45
Who's behind the screen? Segmenting social venture consumers through social media usage Te‐Lin Chung, Nwamaka A. Anaza, Joohyung Park, Journal of Retailing and Consumer Services Social MediaSocial Medium MonitoringInteractive MarketingSocial Media UsageSocial Venture Consumers	2015	40
The effects of offline events on online connective actions: An examination of #BoycottNFL using social network analysis Te‐Lin Chung, Olivia Johnson, Adrienne Hall‐Phillips, Computers in Human Behavior Online Connective ActionsComputational Social ScienceSocial NetworksSocial MediaEngineering	2020	24
Social Viewing, Bullet Screen, and User Experience: A First Look Soussan Djamasbi, Adrienne Hall‐Phillips, Zaozao Liu, EngineeringDigital MarketingEmerging MediaAmbient DisplayCommunication	2016	23
Are You Connected Through Consumption? The Role of Hashtags in Political Consumption Olivia Johnson, Adrienne Hall‐Phillips, Te‐Lin Chung, Social Media + Society Political ConsumerismSocial Medium MonitoringPublic OpinionPolitical PolarizationPolitical Behavior	2019	22
Do Ads Matter? An Exploration of Web Search Behavior, Visual Hierarchy, and Search Engine Results Pages Adrienne Hall‐Phillips, Ruijiao Yang, Soussan Djamasbi Search Engine OptimizationTargeted AdvertisingExploratory SearchConsumer ResearchSearch Engine Marketing	2013	16

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