Concepedia

Muthulakshmi Sankaran

MS

Statistics

Publications

2

Citations

21

H-Index

2

Active since

2007

Affiliations

Multimedia University(Current)

Muthulakshmi Sankaran is an author at Multimedia University specializing in marketing management, marketing, and consumer behavior.

Publications per year

2007–2008

2

Publications

2

Marketing Airline Services in Malaysia: A Consumer Satisfaction Orientation Approach

Philemon Oyewole, Muthulakshmi Sankaran, Pravat K. Choudhury · DOAJ (DOAJ: Directory of Open Access Journals) · 2007 · 11 citations · Full text

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Information Communication Technology and the Marketing of Airline Services in Malaysia: A Survey of Market Participants in the Airline Industry

Philemon Oyewole, Muthulakshmi Sankaran, Pravat K. Choudhury · Services Marketing Quarterly · 2008 · 10 citations · Full text

, , +9

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