Concepedia

Woo Bin Kim

WB

7

Publications

311

Citations

7

H-Index

2019

Active since

Affiliations

Seoul National University(Current)

Chungnam National University

Cornell University

New York State University College of Human Ecology

Woo Bin Kim is an author at Seoul National University specializing in management, interactive marketing, and marketing.

Top concepts

MarketingManagementConsumer ResearchInteractive MarketingConsumer BehaviorUser ExperienceBehavioral Decision MakingHealthCreativitySocial Behavior

Publications per year

2019–2024

7

Publications

7

What Makes People Feel Empathy for AI Chatbots? Assessing the Role of Competence and Warmth

Woo Bin Kim, Hee Jin Hur · International Journal of Human-Computer Interaction · 2023 · 128 citations

How virtual reality shopping experience enhances consumer creativity: The mediating role of perceptual curiosity

Woo Bin Kim, Ho Jung Choo · Journal of Business Research · 2022 · 57 citations

Online Customer Behavior, Cognitive Science, Behavioral Decision Making +14

The Effect of Avatar Self-Integration on Consumers’ Behavioral Intention in the Metaverse

Sumin Oh, Woo Bin Kim, Ho Jung Choo · International Journal of Human-Computer Interaction · 2023 · 38 citations

Consumer Uncertainty, Behavioral Decision Making, Digital Marketing +27

Role of perceived benefits of online shopping festival in vietnam: Differences between millennials and generation Z

Woo Bin Kim, Jiali Xie, Ho Jung Choo · Journal of Retailing and Consumer Services · 2023 · 33 citations

Customer Satisfaction, Culture, Buying Behavior +13

The Effects of SNS Fashion Influencer Authenticity on Follower Behavior Intention -Focused on the Mediation Effect of Fanship-

Woo Bin Kim, Ho Jung Choo · Journal of the Korean Society of Clothing and Textiles · 2019 · 28 citations

Customer Satisfaction, Follower Behavior Intention, Consumer Engagement +15

Rows per page

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