Concepedia

Gareth Griffiths

GG

5

Publications

276

Citations

5

H-Index

2002

Active since

Affiliations

Bangor University(Current)

Gareth Griffiths is an author at Bangor University specializing in management, marketing, and digital marketing.

Top concepts

MarketingManagementDigital MarketingBusinessInteractive MarketingArtsE-businessBusiness StrategyConsumer ResearchMass Communication

Publications per year

2002–2010

5

Publications

5

‘Arrivederci CIAO.com, Buongiorno Bing.com’—Electronic word-of-mouth (eWOM), antecedences and consequences

Gareth Griffiths · International Journal of Information Management · 2010 · 130 citations

Online Customer Behavior, Social Media, Advertising +10

E‐business complaint management: perceptions and perspectives of online credibility

Jan Breitsohl, Gareth Griffiths · Journal of Enterprise Information Management · 2010 · 59 citations

Online Customer Satisfaction, Customer Satisfaction, Digital Marketing +26

IS-enabled sustainable competitive advantage in financial services, retailing and manufacturing

Gareth Griffiths, Paul N. Finlay · The Journal of Strategic Information Systems · 2004 · 50 citations

Fintech, Financial Services, Management +10

Balancing clicks and bricks - strategies for multichannel retailers.

Amy Howard, Gareth Griffiths · The journal of global business issues · 2008 · 27 citations

Online Customer Behavior, Digital Marketing, Multichannel Retailers +9

Towards an e-commerce business strategy

Ray Hackney, Gareth Griffiths, Ashok Ranchhod · International Journal of Services Technology and Management · 2002 · 10 citations

Business-to-business Research, Information Systems, Business Intelligence +19

Rows per page

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