Grazia Murtarelli

A conversation-based perspective for shaping ethical human–machine interactions: The particular challenge of chatbots

Grazia Murtarelli, Anne Gregory, Stefania Romenti · Journal of Business Research · 2020 · 183 citations

Conversational User Interface, Conversation-based Perspective, Particular Challenge +13

Digital visual engagement: influencing purchase intentions on Instagram

Chiara Valentini, Stefania Romenti, Grazia Murtarelli et al. · Journal of Communication Management · 2018 · 126 citations

Digital Marketing, Digital Visual Engagement, Consumer Research +22

Exploring Corporations’ Dialogue About CSR in the Digital Era

Laura Illia, Stefania Romenti, Belén Rodríguez Cánovas et al. · Journal of Business Ethics · 2015 · 123 citations

Digital Business, Digitalization, Digital Era +5

Organisations' conversations in social media: applying dialogue strategies in times of crises

Stefania Romenti, Grazia Murtarelli, Chiara Valentini · Corporate Communications An International Journal · 2014 · 79 citations

Organizations, Media Innovation, Communication +25

“Hi! How can I help you today?”: investigating the quality of chatbots–millennials relationship within the fashion industry

Grazia Murtarelli, Carolina Collina, Stefania Romenti · The TQM Journal · 2022 · 42 citations

Digital Society, New Technologies, Chatbot +25