6
Publications
177
Citations
6
H-Index
2010
Active since
Affiliations
Universiti Teknologi Petronas(Current)
Yoke Yie Chen is an author at Universiti Teknologi Petronas specializing in communication, user experience, and customer satisfaction.
Top concepts
CommunicationArtsMarketingManagementUser ExperienceCustomer SatisfactionTrustDesignEngineeringInteractive Marketing
Publications per year
2010–2014
6
6
P.D.D. Dominic, Kim Nee Goh, Diana Wong et al. · International Journal of Business Information Systems · 2010 · 43 citations
Total Quality Management, Customer Satisfaction, Customer Service Priorities +20
Developing a smart wardrobe system
Kim Nee Goh, Yoke Yie Chen, Elvina Syn Lin · 2011 · 23 citations
The effect of integrating social plugins into e-commerce website
Yoke Yie Chen, Fong Woon Lai, K.N. Goh et al. · 2013 · 12 citations
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